Experiential Retail Destination
Highlighting the rich history of the global traveler.
Design Solution
Despite being known as Sheikh Mohammed’s mall, majority of visitors do not know the rich history of the global traveler Ibn Battuta, let alone who is he is.
By using environmental design strategies such as branding, signage & place-making, there is a great opportunity to create a special retail destination that is also rich with narrative and history.
Service
Signage & Wayfinding Strategy
Location
Dubai, U.A.E
Sector
Retail & Entertainment
Year
2022

01 - Visual Expression - Pictogram

02 - Details of Typography

03 - Color and Material Finishes

04 - Signage Family

05 - Ceiling Directional in the Environment

06 - Summary of Schematic Design Drawing